The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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THE MUSLIM CREED is one of the best books on the subject of Tawheed (Islamic Monotheism) and ranks high in authenticity. Till date it has gone through various publications; and had been the means for guidance of the millions of people throughout the world; by taking them out of the darkness of polytheism and error.
Author: Suhaib Hasan AbdulGhaffar
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.dar-alsalam.com - Darussalam Publications Website
Source: http://www.islamhouse.com/p/316349
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This is a small book in which it answers 32 questions through Qur'anic verses. It answers questions about Allah, the true creator, previous nations, meaning of worship, saving Quran from corruption, Prophet Muhammad and Prophet Jesus (peace be upon them), the Hereafter and destination of both believers and disbelievers.
Author: Mohammed Bin Yahya Al-Taum - Muhammad ibn Yahya Al-Toom
Source: http://www.islamhouse.com/p/322144
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This book of Tafsir was written according to the approach I mentioned. I wanted to make it easy for the ordinary reader to give the meaning and the concept for each Ayah separately and that is called the analytic method. In which a reader can understand the meaning of the Ayahs and their significance without giving details or being concise with special care for the word, structures and style to promote the language and the culture of the reader. I have concentrated on the expressional side which establishes the meaning and reaches to the heart and mind. In order to achieve this, I used the proper educational and preaching style. This book is also for non-Muslims who want to know the significance of Islam as well as those who want to embrace Islam whether they know Arabic by nature or this book has been translated to him.
Author: Mohammed Khair Ramadan Yosuf
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345086
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This book discusses the special place women have in the religion of Islam and seeks to address some of the many misconceptions and false propaganda published by those who are ignorant of this religion or harbor a malicious intent to purposely misrepresent this religion.
Author: AbdulRahman Bin Abdulkarim Al-Sheha
Publisher: http://www.islamland.com - Islam Land Website
Source: http://www.islamhouse.com/p/261437
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This booklet will open before you a new dimension of thinking, and will enable you to realize the importance of your role as a human being in this universe, to help you understand the relationship between you and your Creator, God Almighty Allah. It presents Islam to you in a clear way, and provides straightforward answers to many questions about Islam and its credibility.
Author: Mahmoud Reda Morad Abu Romaisah
Reveiwers: Muhammad AbdulRaoof
Publisher: International Islamic Publishing House
Source: http://www.islamhouse.com/p/308007
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